Amigo is a cloud-based technology platform that marketers use to experiment with the customer experience of their website.
How does Amigo work?
Using the Amigo Tag, web pages are transformed through widgets inserted as fully-resolved HTML. This enables marketers to build campaigns that simply work on top of their existing site.
Amigo allows customer journeys to be configured differently for specific groups of users and personalised for individuals. Our technology also integrates with existing customer data and in turn generates comprehensive, granular data on every interaction with a campaign.
Amigo campaigns are always an integral part of your site. All cookies are first-party (your cookies, not ours) and we do not brand any part of the user journey. Amigo is invisible to your audience and transparent to you.